MTL Birth Co

SCOPE OF WORK: WEBSITE

INDUSTRY: BIRTH COACH AND DOULA

MTL Birth Co came to me with a strong foundation—a Squarespace site-in-progress, a clear vision, and a heartfelt mission to support birthing families with expert care and compassion. As a registered labour and delivery nurse launching her private birth coaching and doula practice, she needed a website that felt grounded, trustworthy, and easy to navigate for expecting parents.

We started by refining her existing Squarespace layout with a soft, modern aesthetic and calming user flow that feels aligned with her approach to care. The bilingual site (English + French) was designed to be clean, accessible, and responsive across devices, with smooth navigation and thoughtful touches throughout.

From integrating her partial brand guide to embedding a user-friendly booking system and applying SEO best practices, we created a digital space that reflects her expertise—and gently invites new clients to connect, book, and feel supported from the first click.